Cookie Policy

Last Updated: 25 June 2026

DAMA International (“DAMA-I®,” “we,” “our,” or “us”) uses cookies and similar technologies on dama.org to help operate the website, understand how visitors use it, and improve website performance and user experience. Cookies are small text files stored on your device by your web browser when you visit a website. Some cookies are set directly by dama.org, while others may be set by third-party services that support features or content on the website. This Cookie Policy should be read together with our Privacy Policy, which explains how we collect and process personal information more generally.

How We Use Cookies

We use cookies and similar technologies for the following purposes:

• to support the operation, security, and functionality of the website;
• to remember settings and preferences where applicable;
• to understand how visitors use the website, including which pages are visited and how visitors interact with content;
• to improve website performance, usability, navigation, and content;
• to support embedded media, such as YouTube videos;
• to operate our AI assistant and protect it from abuse.

Categories of Cookies We May Use

Strictly Necessary Cookies

These cookies are required for the website to function properly. They may be used for basic site operations, security, network management, and similar essential functions. Strictly necessary cookies do not require your consent. Our cookie consent preference cookie and Cloudflare's bot-management cookies fall into this category.

Analytics and Performance Cookies

These cookies help us understand how visitors use the website so we can improve content, structure, and performance. We use Google Analytics 4 to collect information such as pages visited, traffic sources, approximate location derived from IP address, device and browser information, and general engagement metrics.

Behavioral Analytics Cookies

We use Microsoft Clarity to better understand how visitors interact with our website. Clarity may collect information such as clicks, scrolling activity, page interactions, browser and device information, and similar usage data. Clarity may also provide heatmaps and session recordings to help us identify usability issues and improve the website.

Social Media Cookies and External Platforms

Our website may include links to DAMA-I® social media pages or other external platforms. If you choose to interact with those services, those platforms may collect information in accordance with their own privacy and cookie practices.

Cookies We Use

The table below lists the cookies currently used on dama.org. Cookie names, durations, and behavior may be changed by their providers from time to time.

AI Assistant

Our website includes an AI assistant powered by Anthropic's Claude language model and delivered through infrastructure hosted on Cloudflare. The assistant uses short-lived session storage in your browser to maintain conversation context within a single visit. This session data is cleared automatically when you close your browser tab. Cloudflare may also set the strictly necessary cookies listed above (such as __cf_bm and cf_clearance) when you interact with the AI assistant. These are used to distinguish humans from bots and protect the website from abuse. For more details about what is collected when you use the AI assistant, please see our Privacy Policy.

Third-Party Services

Some content and functionality on our website rely on third-party services. These services may place cookies or collect information when their content loads or when you interact with it. Third-party services currently used on dama.org may include:

• Google Analytics 4, which helps us understand website traffic, visitor behavior, and overall site performance;
• Microsoft Clarity, which helps us analyze how visitors interact with our website, including through heatmaps and session recordings;
• Anthropic, which provides the Claude language model used by our AI assistant;
• Cloudflare, which provides hosting, edge networking, and bot protection for the AI assistant and other parts of the website;
• YouTube, where embedded videos are used on certain pages.

For more information about how these providers handle data, please review their privacy policies: Google, Microsoft, Anthropic, and Cloudflare.

Member Login

Member login is provided through an external platform. When you choose to log in, you may be directed to an external site. Any cookies or similar technologies used on that external login platform are governed by that provider's own policies and practices, not this Cookie Policy.

Managing Cookies

When you first visit our website, a cookie banner allows you to accept or reject non-essential cookies. You can change your preferences at any time by clicking the Cookie Settings button in the lower-left corner of any page on the website.

You can also control and manage cookies through your browser settings, including deleting existing cookies and blocking future cookies. Most browsers provide privacy or security settings that allow you to review and manage cookie preferences. Please note that disabling some cookies may affect the functionality or performance of certain parts of the website.

Where required by applicable law, DAMA-I® will request your consent before using non-essential cookies and similar technologies.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our website, technologies, legal requirements, or business practices. When we do, we will update the “Last Updated” date above.

Contact Us

If you have any questions about this Cookie Policy or our privacy practices, please contact us at privacy@dama.org.